ABOUT

I help US service businesses turn underperforming Google Ads accounts into predictable, qualified lead systems.

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I specialize in performance-driven Google Ads optimization for service-based businesses — focusing on lower CPA, higher lead quality, and scalable growth through structured account strategy (not guesswork).

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Many service businesses come to me struggling with:

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• Rising CPA
• Low-quality leads
• Fragmented campaign structures
• Inefficient keyword targeting
• Unstable performance during scaling

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My approach is systematic — not tactical.

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Instead of quick fixes, I apply a full-funnel optimization framework — combining intent refinement, search term control, structural cleanup, and data-driven budget allocation.

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The goal is simple:

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Build predictable Google Ads systems that generate qualified leads — consistently.

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I typically work with higher-spend lead generation accounts in HVAC, Roofing, and Healthcare across the US market.

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If you're looking for actionable insights and practical optimization (not sales pressure), feel free to request a free Google Ads review.